Google Core update

SEOs Confused, Puzzled After Google’s Mystery Update

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Google confirmed a core ranking algorithm update over the weekend and informed that the Panda algorithm is now part of the core ranking algorithm. While the core ranking update happened over the weekend, the incorporation of Panda likely occurred months ago. This simultaneous reporting led to some confusion within the industry.

Google’s dissemination of information often results in further questions and uncertainties. Here, we aim to clarify some of these points and highlight what remains unclear.

The Weekend Update Did Not Refresh Panda Penalties

There was speculation that the weekend core ranking update might have affected Panda scores, potentially relieving sites negatively impacted by Panda. However, this was not the case. Google’s Gary Illyes clarified on Twitter that the fluctuations in rankings had nothing to do with Panda.

Google Panda Doesn’t Run In Real Time

Another point of confusion was whether Panda now operates in real-time. Gary Illyes dismissed this, explaining that Panda is not real-time and does not run immediately or align with core algorithm updates. John Mueller also reiterated in a video hangout that Panda scores still operate on separate and intermittent schedules.

Panda Updates Should Be More Regular

Despite Panda not being real-time, John Mueller indicated that updates might happen more frequently and regularly, aiming for improved assessment of website quality in rankings.

What Does It Mean That Panda Is Part Of Core?

The inclusion of Panda in the core algorithm raises several questions: Does Panda operate independently? Does its integration mean it runs consistently with the core algorithm, or partially? The specifics remain unclear.

What Signals Ran In This Weekend’s Core Algorithm Update?

It is confirmed that the update had no relation to Panda; however, details about the specific signals involved remain undisclosed. Google tends not to elaborate on core ranking signals, creating an element of mystery and complexity for webmasters.

What’s The Difference, Now That Panda Is Part Of Core?

The primary concern is how Panda’s integration affects both rankings and websites previously impacted by Panda. Clarity on this matter is still awaited from Google.

In summary, the recent announcements have spurred numerous questions and discussions within the SEO/Webmaster community. Although this may lead to further inquiries, it is hoped that it will also reduce some of the existing confusion.

Trust me, this will all lead to even more questions, but hopefully, less confusion.

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