On Wednesday, October 28th, the SEJ ThinkTank was joined and sponsored by Steve Wiideman of Wiideman Consulting to talk about local SEO for big brands. This hour-long webinar was moderated by our own Brent Csutoras and included a short Q&A session at the end.
Here are a few highlights from Steve’s very informative webinar presentation:
- To win in local SEO, you need to be present in search engines, directories, navigational resources, and in local social.
- The big brands win in local SEO by having local pages for each store.
- Follow up with customers for both positive and negative experiences – it shows you care!
- Develop a weekly, recurring content marketing plan and produce content that is better than anything out there.
Did you miss the live event? We’ve got all the resources you need to get caught up listed below, including a recording and slides.
Watch the Recording of the Webinar
View Steve’s Slides
Tools Mentioned
Steve mentioned a lot of great tools during our webinar. Here are the links!
- The Definitive Guide to Google’s Rich Answers from Stone Temple Consulting
- Conductor Searchlight
- SEO Roadmap for SEJ Webinar Attendees
Join Us For Our Next Webinar!
Brands Rule Google: Why Building a Brand Is Key To SEO
Join us as we tackle the challenge of competing with dominant brands in Google search results. We’ll explain why big brands lead the rankings and how to measure your own brand’s impact against these competitors.
