Below is a summary of the latest updates in the search industry reported today from various sources.
From Search Engine Land:
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Google Search Console Reporting Glitch (Aug 11, 2016, by Barry Schwartz)
- Some webmasters are experiencing a glitch in Google Search Console showing no links. Google is working to resolve this issue.
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2016 Search Engine Land Awards Finalists Announced (Aug 11, 2016, by Search Engine Land)
- The finalists for the second annual Landy Awards have been revealed. Nearly 200 entries showcased exceptional efforts by search marketers globally.
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The 4 Daily Habits of the Most Successful SEOs (Aug 11, 2016, by John E Lincoln)
- John Lincoln outlines key habits alongside deep SEO knowledge for achieving success in search engine optimization.
- Importance of Links in Google’s Algorithm (Aug 11, 2016, by Jayson DeMers)
- Links have always been crucial in Google’s ranking system. Jayson DeMers discusses if anything might ever surpass links as a ranking signal.
Recent Headlines From MarTech, Our Sister Site Dedicated to Internet Marketing:
- Twitter’s potential actions to address harassment.
- Pinterest introduces impression-based ad buys.
- Adblock Plus claims to have countered Facebook’s ad block strategy.
- Timeline of Facebook’s news feed algorithm changes.
- Russia fines Google for anticompetitive app pre-install rules.
- IHOP’s successful social media strategy.
- Facebook making news feed more informative.
- Effective communication between SEO professionals and CMOs.
- Evolution of agencies based on past learnings.
- Xperiel launches a platform for marketers to build IoT apps.
- Mixed success of Instagram’s direct-response ads.
- Visa’s digital transformation challenges.
- Engaging millennials through email marketing.
- Latest updates on the New AdWords interface and Google remarketing lists.
- FTC actions against 1-800-Contacts’ PPC bidding agreements.
Search News From Around The Web:
Industry:
- Ranking the Best Search Engine Rap Battles.
Local & Maps:
- Format updates for Google My Business hours.
- Rio 3D imagery and elevation data on Google Earth.
Link Building:
- Guide to conducting a simple backlink audit.
- Effective collaboration between SEO and PR for editorial links.
Searching:
- Detailed information on "barren zones" around bushes.
- Option to remove trending searches in the Google Search App.
SEO:
- Investigation into Techmeme false positive warnings in Search Console.
- Google’s stance on downloadable PDFs matching web content.
- Understanding Rich Snippets effectively.
- The impact of Artificial Intelligence on SEO.
SEM / Paid Search:
- PPC brand bidding strategies for account success.
These insights and updates reflect the ever-evolving landscape of search engine optimization, internet marketing, and related fields.
