SearchCap: Ask an SMXpert, Trump Tops Google Ratings for “Idiot”, Search in Pics & More
Below is a summary of today’s activities in the search industry, sourced from Search Engine Land and other platforms around the web.
From Search Engine Land:
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Ask the SMXpert – Optimizing for Voice Search & Virtual Assistants
Jul 20, 2018 by Debra Mastaler
SMXpert Upasna Gautam continues the Q&A from SMX Advanced, discussing topics like creating effective content, using homonyms, stressed words, and quality metrics for optimizing voice search. -
Search in Pics: Watermelons, Air Ducts & New Office Buildings
Jul 20, 2018 by Barry Schwartz
This week’s Search in Pictures showcases images from the web, capturing what people eat at search engine companies, their activities, interactions, and more. Google is known for a lot of watermelon: Source: Instagram. - Trolls Propel Trump to Top Google Ratings for ‘Idiot’
Jul 19, 2018 by Chris Sherman
Upset individuals have employed various SEO strategies to feature pictures of President Trump among top image search results for the word ‘idiot’.
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
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Report: Smart Speaker Ownership Driving Voice Adoption on Smartphones
Jul 20, 2018 by Greg Sterling
A notable 38% of users stated they purchased a smart speaker to reduce screen time. -
Planning to Make a Video Ad or Other Video Asset? 3 Things to Consider
Jul 20, 2018 by Jacob Baadsgaard
Before embarking on video content creation, Jacob Baadsgaard recommends considering key questions. -
Gartner Releases First Magic Quadrant on Mobile Marketing Platforms
Jul 20, 2018 by Barry Levine
Mobile-only platforms dominate the top spots in this ranking, surpassing Salesforce and Oracle. - IAB Tech Labs Launches Blockchain-Analysis Pilot Program
Jul 20, 2018 by Barry Levine
This initiative aims to review blockchain projects by member organizations, culminating in a white paper to distinguish effective projects.
Search News From Around The Web:
- Announcing The Art and Science of Bing Ads bid and budget optimization, Bing
- Common Google Analytics Mistakes for Ecommerce Sites & How to Fix Them, DeepCrawl
- How local languages should influence your search & advertising strategies, eConsultancy
- How The Right Use Of Visuals Can Boost Landing Page Conversion, Search Engine People
- The AdWords Conversions Tab: What are all those columns and which should you be using?, Periscopix
- The Ultimate List of Local Link Building Ideas, Nifty Marketing