Popular WordPress plugin Rank Math now supports IndexNow for faster website indexing and ranking.
Website owners and SEO experts invest time and money in creating content, product descriptions, and implementing other changes to websites, only to wait weeks or longer for these updates to be seen on search engines like Bing, Google, and Yandex.
The integration of IndexNow into Rank Math for WordPress allows users to quickly inform search engines of changes such as new content, deleted content, and redirects. This leads to faster indexing, increased traffic, and improved conversions.
Now, over a million WordPress sites using Rank Math can utilize IndexNow to immediately notify search engines about changes.
Importance of Fast Indexing
A website acts as the virtual storefront for a business, but it takes search engines time to recognize any changes. It’s akin to a customer still seeing a paint-peeled storefront two weeks after it has been repainted.
Ecommerce sites frequently update product descriptions, content, and more on a daily basis.
Search engines don’t always check websites regularly for updates. Sometimes they have to be notified manually.
As a result, weeks may go by before crawlers update indexing, all while website owners continue to make changes.
Delays in crawling and indexing could negatively impact traffic because customers aren’t seeing the most recent version of the page in search results.
There are ways to notify the search engines, but they are time-consuming, especially for websites that make thousands of updates.
WordPress users now have an easy and automated way to notify search engines of any changes to their websites, thanks to the Rank Math integration.
Rank Math and IndexNow
Rank Math is an SEO plugin for WordPress designed to easily configure and implement various SEO features for a website. It has a user interface that features previews of rich snippets and how posts appear on social media.
It uses artificial intelligence to generate SEO suggestions that many website owners may overlook and also provides Google Analytics integration.
IndexNow allows website owners to manually notify search engines of changes using code, but integration with Rank Math automates the process.
When websites use Rank Math, the plugin generates the API key for the IndexNow protocol.
When changes are made, everything is submitted to search engines in the background. There is nothing additional the user needs to do. Users also have control over the types of URLs submitted.
This reduces the wait time for search engines to reindex pages from weeks or months to just days.
For more information on how to use IndexNow with RankMath, refer to the company’s tutorial.
Source: Bing
