Google has introduced a new attribute for Google My Business listings to identify businesses led by veterans.
Google’s Sean O’Keefe, a former Staff Sergeant in the US Army, announced the new feature, highlighting that millions of businesses in the US are owned by veterans.
“More than 2.5 million businesses in the U.S. are majority-owned by veterans, and one way that I stay connected to the veteran community is by supporting those veteran-owned businesses. It’s something I can do all throughout my day, whether I’m grabbing a coffee or recommending a local restaurant to a friend.”
Now, veteran-led businesses can feature this attribute in Google Search and Maps by enabling it on their Google My Business listing.
Once activated, it will appear alongside other details such as “Has Wifi” or “Outdoor Seating.”
To enable the “Veteran-led” attribute, business owners can follow these steps:
1. Sign in to Google My Business.
2. Open the location you want to manage.
3. From the menu, click “Info.”
4. Find the “Attributes” section and click the Pencil icon.
5. Search for the attribute you want to add or scroll through all available options for your business.
6. After updating your attributes, click “Apply.”
This initiative is part of a new set of efforts from Google to support veterans through technology.
Additional resources include:
– Bulk Edit Attributes for Google My Business Listings
– Google My Business Provides Insights About Customer Opinions
– Google Shows Which Search Queries are Used to Find a Google My Business Listing
