Mobile SEO
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Understanding Google’s Mobile-First Approach in SEO
If you’re keeping up with the latest in SEO, you may already know about Google’s mobile-first initiatives. Back in 2015, this movement was labeled “mobilegeddon,” and since then, transitioning client sites to fully optimized mobile experiences has become a major focus for SEOs everywhere. Optimizing for mobile goes beyond just design. It’s a comprehensive approach to creating websites that are…
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Google Unveils Watchlist Feature in Search Results for Movies and Shows
Google is introducing a watchlist feature in search results, allowing users to keep track of movies and shows they wish to watch. This new feature expands on the TV and movie recommendations system that Google incorporated into search results last year. “When choosing a TV show or movie, the myriad of options can be overwhelming. Determining what content is available…
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Google Drops AMP Requirement for Top Stories
Google is changing its ‘top stories’ section in search results by removing AMP as a requirement for getting featured. The ‘top stories’ section appears at the top of Google’s search results when searching for a trending news story. Since 2016, Google has only included AMP pages in that section, but this will soon change. AMP No Longer Required For Top…
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Google Resolves Large Image Issue in Google Discover
Google has resolved an issue with Google Discover that was preventing large image previews from being displayed for non-AMP pages. This update follows a previous report from April where Google acknowledged the issue and was working on a fix. Vahan Petrosyan, the lead developer at Search Engine Journal, who initially reported this problem to Google, has confirmed the resolution. This…
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John Mueller on When Intrusive Interstitials Are Acceptable
Google’s John Mueller discussed when it’s acceptable to use an intrusive interstitial, a feature typically devalued in search results. This was addressed during a Google Webmaster Central hangout on July 24th. A site owner was curious about using intrusive interstitials without impacting page ranking. These interstitials significantly occupy the screen, making them effective for conversions but often annoying for users,…
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The Controversy Surrounding AMP: Is It Worth It for SEO?
Ever since its launch, the AMP Project has been surrounded by controversy. It promises fast page speeds and additional visibility on Google result pages but demands submission to a stripped-down form of HTML, essentially putting your website on a diet to make it more attractive to users. While there are glowing case studies, for many, the implementation was haphazard and…
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Google’s Top Stories Carousel May Show Additional ‘For Context’ Links
Google’s top stories carousel in search results may now display multiple results for the same story, adding a second link for context. This change was initially observed by Valentin Pletzer, who shared screenshots on social media, highlighting a new feature within the top stories carousel labeled "for context." This update allows a second link to the same source, such as…
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DuckDuckGo Study Suggests Google’s Mobile Market Share May Decline with Search Preference Menus
A study commissioned by DuckDuckGo reveals that Google is expected to lose mobile market share once Android starts introducing search preference menus to users. These menus will allow users to select their preferred default search engine when setting up a new Android device. According to DuckDuckGo’s research, if given the choice, 24% of people in the US and UK, and…
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The Rise and Evolution of Voice Search
“Star Trek: The Next Generation” first aired in 1987. At that time, the idea of having casual conversations with a computer might have seemed like distant science fiction. Fast forward to the present: People frequently speak into their watches and interact with their phones, receiving voice responses. It seems like we’ve almost reached that imagined future, but not completely. The…
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Google Updates iPhone App with iOS 14 Home Screen Widgets
Google is enhancing its iPhone app by adding support for home screen widgets for devices running iOS 14 or later. Home screen widgets are recent additions to Apple’s mobile operating system, designed to provide quicker access to various app features. Before iOS 14, the home screen layout was restricted to rows of apps, offering minimal customization options. Widgets introduce a…
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