Easily See Content & Link Power With Spotlight Focus
Spotlight Focus operates with the mindset of a search engine. It can quickly identify the primary focus topic for any page. This allows you to compare and enhance both the citation/link structure and the topic cluster surrounding the target page’s position in the Knowledge Graph. Additionally, Spotlight Focus creates a collection of phrases that carry weighted scores based on the strength of incoming links, anchor text, and the page’s content.
Uncover Your Writers’ True Expertise
Expertise plays a significant role in producing high-ranking content. But how do you define expertise? Elon Musk suggests that when interviewing an employee, if they claim to have led a project, ask them for details. If they genuinely led, they will know every detail. Similarly, Google can distinguish between original knowledge and mere repetition. Ensuring your content meets the “expertise” criteria of E-A-T can be supported by Market Brew’s Expertise Score.
YMYL: Improve Your SEO Content Expertise Score
For content within the Your Money or Your Life (YMYL) sectors, this tool is indispensable. Expertise signals to Google that the content is beneficial to readers. The higher your content’s and writer’s expertise, the better the potential ranking on SERPs. Market Brew’s Expertise Score indicates what percentage of subject-related content is authored by experts.
How Does The Expertise Algorithm Work?
Initially, named entities are analyzed in the Market Brew Knowledge Graph, retrieving closely related entities. Each entity has an abstract that, when combined, forms a content cluster. After removing stop words, a calculation determines overlap with “expert” content. Visit Market Brew’s Spotlight to identify missing content for higher expertise scores.
Speed Up Internal Link Restructures With Automatic Insights
Strategically adding Link Flow for optimal internal linking impact is simplified with the Link Flow Finder feature. This tool identifies and addresses statistical gaps, allowing you to accelerate your internal linking strategy efficiently.
How Does Link Flow Finder Work?
Input your page and let Market Brew’s algorithm find ideal locations for effective internal links. Link Flow Finder uses keywords and entities to perform a proximity search across the site. This reveals text fragments that offer the most beneficial impact according to the current search engine algorithm.
Automatically Generate Schema & Get Seen On SERPs
Create the best schema for improving a client’s ranking in under two minutes through the Schema tab on each Spotlight screen. Automatically generate and edit a schema.org script to integrate with Google’s Knowledge Graph.
Categorize & Prioritize SEO Tasks With Market Brew Teams
Organize and keep teams aligned with Market Brew Teams, utilizing current search engine models, experiments, and entity data. Use this feature to view all recommended optimization tasks and assign team roles for accessing different search engine models.
Get Started With Market Brew 2.0
Prepare your website for upcoming algorithm changes and explore real-time search data possibilities with Market Brew 2.0! There are two licensing options available for Market Brew software.
In-House Market Brew Plans
Brands can license the software for internal SEO teams and third-party vendors with a 20% bulk pricing discount.
Agency Market Brew Plans
Agencies can opt for an SEO Reseller license, which includes a proven sales funnel, 50% wholesale pricing, and support from Market Brew’s search engineers.
Boost Your Revenue With A Reseller Plan
With the reseller plan, agencies receive techniques for lead generation, qualification, and closing deals, helping service their own Market Brew accounts with sales and prospecting tools. Agencies can acquire the reseller license starting at $65,000 USD per year. For more pricing details, check the Market Brew Pricing page.
