Advances in AI-powered speech recognition are offering exciting new opportunities for businesses. With tools like Conversation Intelligence, companies can quickly gain crucial insights to proactively address customer concerns and make informed business decisions. By transforming conversations into actionable data, this technology provides direct access to information, ensuring your audience receives exactly what they need.
Interested in how conversation intelligence can enhance your strategy? Here are three ways to leverage AI for your benefit.
1. Identify SEO Trends & Patterns Without Prompts
AI has transformed the way businesses conduct SEO research. AI research tools can process large amounts of data to identify patterns and insights that would be difficult to discover manually. With AI monitoring tools, you can stay updated on industry trends, monitor competitors, identify customer engagement opportunities, and respond swiftly to negative feedback. Use conversation intelligence to analyze language used in calls to understand customer desires better.
How To Do This
- Implement Conversation Intelligence.
- Identify key terms relevant to your business and use Key Term Spotting to track their usage in conversations.
- Use these insights to refine your marketing strategies or sales techniques.
Utilizing Call Tracking tools can provide even deeper insights into customer journeys by examining web visitor tracking data to understand which campaigns, keywords, and ads engage leads effectively.
2. Mine Data To Enhance Online Discoverability & Increase Local SEO Market Share
AI technology can enhance search discoverability by leveraging collected data. Conversation intelligence can automatically identify frequently spoken key terms in phone calls and map their frequency to spot emerging trends. Compare call data with targeted marketing keywords to boost SEO and keyword bidding strategies, closing gaps between marketing messaging and customer language.
How To Do It
- Review Key Terms Spotted reports to identify common words and phrases.
- Check Call Highlights for keyword recommendations not in Key Term Spotting.
- Use these insights to refine SEO and keyword strategies and address customer sentiment.
Learn how AI can be used to turn calls into a competitive advantage.
3. Use Voice-Recognition AI To Create Human-First Conversational, SEO-Driven Content
AI in content generation has advanced, allowing marketers to create content that ranks well in search engines while maintaining authenticity. Use conversation intelligence insights to generate content topics with AI tools like ChatGPT, based on popular keywords and phrases from customer interactions. Editing AI-generated drafts with a personal touch can enhance content resonance with target audiences.
Try this:
- Use an AI-based writing service or tools like ChatGPT or Google Bard.
- Generate interesting content topics using keywords from Conversation Intelligence.
- Edit drafts with your brand’s unique perspective before publishing.
Learn more about improving content strategy using call data.
Start Using Next Generation AI Now
Recent advancements in AI technology enable marketers to enhance their strategies across research, search, SEO, and content creation. Ready to leverage AI for better marketing results? Explore strategies for using AI to gain competitive advantages, and try new services today, risk-free for 14 days.
