Google’s John Mueller recently offered advice on key considerations when developing an AMP-only site.
A site owner began a discussion on Reddit, questioning whether it was advantageous to maintain an AMP-only site or if adding regular pages would be more beneficial.
Mueller responded, expressing no concerns with having an AMP-only site and mentioning his appreciation for seeing more lately.
“I don’t see an issue with using an AMP-only site – it’s a great framework to make fast sites relatively easily. Since it’s essentially HTML, it’ll work the same as any other HTML page. It’s awesome to see more AMP-only sites pop up, as it can simplify things (for crawling, indexing, and SEO in general) when you have just a single URL for each piece of content!”
Mueller also offered additional guidance on creating AMP-only sites, highlighting areas to be mindful of.
“The one thing you might want to watch out for is JavaScript-based components within the framework, to ensure they work (and allow content to be indexed) across the search engines you’re interested in. Google is pretty good at rendering, so at least there, you’d probably be fine.”
Site owners are encouraged to verify whether Google properly indexes the JavaScript-based components on their AMP-only site.
Mueller explains how: “A simple way to check is to take some of the textual content displayed with any complex elements you use and search for it on these search engines to see if it’s indexed at all.”
For indexing images on AMP-only sites, site owners should ensure they use the “noscript” fallback.
Those interested in creating AMP-only sites might consider exploring the official AMP for WordPress plugin, which recently received an update designed to simplify the creation of such sites.
