Organic search ranking factors are a frequently debated topic in SEO. Much of the confusion originates from conflicting statements from search engine representatives and industry studies. It was long believed that Google’s top three ranking signals were consistent, but last year, Google’s Gary Illyes clarified that top ranking factors actually vary depending on the query.
For those involved in search engine optimization, changes in the field occur daily, making it challenging to stay updated, especially for newcomers. Among numerous factors, which is crucial for ranking brand new content? Initially, links are not a factor for new content, as they have yet to earn any. Without links, how does Google rank content? Why does new content sometimes rank better on some sites than others?
Our Twitter community offered insights on this matter. Here’s what they had to say.
Based on Your Experience, Which Signal Do You Think Is Most Important to Google When Ranking Brand New Content?
Here are the results from this Twitter poll question:
According to our Twitter audience:
- Relevance is the most important signal to Google when ranking brand new content, according to 48 percent of respondents.
- 38 percent said that the authority of the site/brand is most significant.
- 7 percent believe that click-through rate is the most important based on their experience.
- Another 7 percent responded that page/site speed is crucial when ranking brand new content.
Awesomeness Is the Key to Ranking in Google
Even experienced professionals in the industry find it challenging to determine the best way to rank on Google. Many industry studies concentrate on uncovering Google’s ranking factors. However, Google’s John Mueller reminds us that there’s more to SEO than just focusing on ranking signals.
"The algorithms try to show relevant and awesome results to users’ queries. Everything else varies. Opting for factors is short-term thinking," says John.
There isn’t a guaranteed way to rank in Google, but if you want to reach the top of the search results, ensure that your content exudes awesomeness. This is not simple, but this guide can assist you in your journey to create awesome content.
More Insights on SEO Ranking Factors:
Explore our articles from contributors and discover the truth about SEO ranking factors.
Have Your Say
What do you think is the most essential factor for ranking brand new content? Share your thoughts with us on social media. Participate in upcoming surveys by following the #SEJSurveySays hashtag on Twitter for future polls and data.
Image Credit
Chart created by Shayne Zalameda
