SearchCap: Bing News PubHub, AdWords Features & Ranking Tips

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Bing News launches PubHub, a portal for news publishers to submit their sites
  Jun 7, 2016 by Barry Schwartz

  Bing News has launched their Bing News PubHub, a place to submit your site to Bing News for inclusion.

• 5 contemporary strategies that help improve your rankings
  Jun 8, 2016 by Pratik Dholakiya

  The rules of the SEO game have changed over the years, but columnist Pratik Dholakiya has some solid strategies for increasing search visibility and authority that you can safely use in 2016.

• 10 ways to get ready for the new AdWords
  Jun 8, 2016 by Frederick Vallaeys

  Columnist Frederick Vallaeys explores the potential impact of some new AdWords features announced at the Google Performance Summit in May 2016 and discusses how to prepare for these changes.

• Two tried and true methods to make social media impact SEO
  Jun 8, 2016 by Dan Bagby

  While social signals may not be directly factored into Google’s ranking algorithm, columnist Dan Bagby explains that social media can still be used to enhance SEO.

• All new Marketing Land report: “B2B Predictive Marketing Analytics Platforms”
  Jun 8, 2016 by Digital Marketing Depot

  Marketing Land’s all-new “B2B Predictive Marketing Analytics Platforms: A Marketer’s Guide” examines the market for B2B marketing analytics software platforms and the considerations involved in implementing this software into your business. This 35-page report is your source for the latest trends, opportunities and challenges facing the market for predictive marketing analytics software tools as seen […]

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• Link building outreach: preparation meets persuasion
• Is your SEO data steering you wrong?
• Segment adds automatic data collection for mobile apps
• chiefmartecTV: covering emerging topics at the intersection of marketing and IT, LIVE
• Pinterest starts to measure the in-store sales impact of Promoted Pins
• The future of social intelligence: image recognition and analysis
• Meet Nativ.ly, the media startup ad biz accelerator used by Waze, Medium
• Why idiots like you love their office but hate their website
• MarTech Today: Blueshift’s DIY personalization, email marketer Bluecore adds ads & more
• Mizzen+Main CMO says there’s no such thing as a typical day at the e-commerce startup
• Facebook tests desktop Pages redesign that drops right-rail ads
• New AMP ad formats in the works as Google study shows higher eCPMs on AMP
• Twitter for Android gets a facelift

Search News From Around The Web:

Local & Maps

• Advanced Historical Imagery Tour Maker with the Google Earth API, Google Earth Blog
• Does Google Filter Gold Stars Reviews From Specific Industries? Nope., Search Engine Roundtable

Searching

• Controversy over Google search results for ‘three black teenagers’, Telegraph
• Search Challenge (6/8/16): Looking up TILTs?, SearchReSearch

SEO

• Google Ignores Spam Reports from Users Filing Many Bogus Reports
• Google: If You Block US Users, You Have To Block GoogleBot, Search Engine Roundtable
• How To Create A Property Set In Google Search Console (GSC) Before A Domain Name Change or HTTPS Migration
• How to Rank in the Google Knowledge Graph
• SEO copywriting checklist, Yoast

SEM / Paid Search

• Don’t Be Afraid To Create Your Own Metrics To Judge Success, PPC Hero
• Expanded Text Ads Latest Example of Paid Search Updates SEOs Need to Be Accounting For

Search Marketing

• Google News AMP Referral Source Confusion, Search Engine Roundtable